Today was the debut of the most expensive Hello Kitty pendant since…well…whatever the last jewel-encrusted Kitty-chan pendant was. On display at the Mitsukoshi department store in Tokyo, the “Platinum Hello Kitty (PT950) Koo-fu Special 7” doesn’t have that great name just because it’s easy to say: It’s made of high purity PT950 platinum, is a licensed Sanrio “Hello Kitty” item, and comes with seven different bejeweled hair ribbons from Koo-fu to mix things up.
Hello Kitty herself is W3.8xH5.6cm, weighs 590g, and is limited edition in the ultra-limited sense that they only made one. If you have an extra JPY18,900,000 lying around (about $164k), feel free to stop by Mitsukoshi until Christmas, when the display will be over. Don’t worry, tax is included in the price!
At the same time, they’ll also be selling the Hello Kitty themed jewelry featured above. Ranging from JPY 21,000-315,000 ($181 – $2,700), there’s something for the lower price range shoppers as well. This aspect makes more sense than anything, since people will come in to see the super-expensive platinum Kitty-chan, but purchase the lower-priced items that have the same general theme. Smart move, Kitty, smart move.
Via Sanrio
Michael is the Editor of JapanTrends.com and Director of the 
