Bandai’s Mugen Puchipuchi set for release, is not packed in itself

The most anticipated small toy of the Japanese summer, Mugen PuchiPuchi infinite bubblewrap, is set to be released soon. How quickly (and in what quantities) it will actually make it to stores is yet to be seen, but these things are always unpredictable with Japanese toy makers. However, they’ve re-done their website a bit with pictures and video.

If you’ve ever wondered what Bandai or their ad agency’s office looks like, it seems you can get a glance below. The series of pictures on the PuchiPuchi site go through the various situations where PuchiPuchi use is ideal, including getting babes, quitting smoking, and being a hit with your favorite foreigner.

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I don’t know how many girls PuchiPuchi will get ya, but it’s worth a shot to see if they’ll “puchipuchi together” like the suave geek above obviously did. Just give this a whirl to your favorite J-girl and see what she says:

一緒にプチプチしませんか。(issho ni puchipuchi shimasenka)

I guarantee she’ll at least laugh, which (if you’re like me) actually isn’t all that different from what normally happens.

Pre-order PuchiPuchi HERE

About the Author

Michael is CEO and Co-Founder of the CScout Japan trends and innovation consultancy. For information on market research in Japan and Asia, or how Japanese innovation can help your business, please visit CScout Japan to find our range of services.