Final Fantasy VII 10th Anniversary potions and figures

By
Michael
Published: September 5, 2007Posted in: MARKETING IDEASTags: , , ,

Last year, Suntory came out with a limited edition set of Final Fantasy XII “potions” in normal energy drink fashion as well as collectible bottles…

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They sold out like mad, leaving convenience stores and supermarkets with empty racks in what seemed like a week or so. I seem to recall these $5 bottles going for over $25 on eBay, to be purchased by thirsty geeks abroad.

Now, Suntory is back in collaboration with Square Enix with three new lines of tenth anniversary Final Fantasy VII potions and figures, and with a *bit* higher price tag than last time.

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The sixteen can set was featured on Pink Tentacle:

Suntory has announced plans to begin selling its vitamin-packed Final Fantasy VII Potion carbonated drink in special aluminum cans featuring depictions of Cloud, Sephiroth and other characters from the game.

The cans will be going for a mere $1.60, but the very cool potion bottle (limited to 77,777 pieces) will command $32, which is nearly enough to get the game itself. In addition, there’s an entirely different set of eight cans combined with figures for $9 each which are limited to a million sets. Those are some hefty price tags for a “potion” that contains caffeine, B-Vitamins, and royal jelly, but that’ll never stop a thirsty gamer.

About the Author

Michael is the Editor of JapanTrends.com and Director of the CScout Japan trend consultancy.