Fracora 500 collagen drink for beauty and health

With collagen showing up these days in many products in Japan from bath gels to yogurt, manufacturers are betting high on the appeal of this purported anti-aging ingredient.

If you really want to test its effectiveness, however, it makes sense to take it straight up: by imbibing one of these little bottles of Fracora 500 that contain 10,000mg of the precious stuff.

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With 20 million bottle sold, maker Kyowa has a seriously popular product on its hands, despite the steep ¥420 price per 50g serving.

Each dose (can we call it a dose?) also contains 18 different amino acids and 1,000mg of vitamin C, all in the name of beauty, inside and out. On second thought, it couldn’t hurt to trade in that daily double latte for a chance at holding onto a youthful appearance.

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