Four years ago, the hot spring resort of Matsuyama, Ehime Prefecture, was transformed into an art bonanza, with artists allowed to customized and redesign rooms in hotels in Dogo. Given the pedigree ...
Read More
The public's (and tourists') appetite for wacky accommodation experiences continues unabated, it seems, as Henn na Hotel has announced a major expansion. The Sasebo-based hotel, which is ...
Read More
Given the ubiquitousness of AKB48 and its various members on advertising campaigns, music releases and television screens, you wouldn't think that Yasushi Akimoto needs a tax break. But that's what ...
Read More
Remember the mayor of Beppu, who promised to build an actual hot spring amusement park with water rides if a promotional video went viral? The video hit the necessary one million viewers mark very ...
Read More

Antibacterial, odor-resistant sports face protection
A new museum will open in Meiji Shrine (or Meiji Jingu), the central Tokyo shrine linked to the Imperial Family that is one of the most popular tourist attractions in the city. Designed by Kengo ...
Read More
Nintendo has created a surefire way to keep the kids content while waiting for a flight. Japan's biggest name in gaming has produced a free gameplay area, Nintendo Check In, at Kansai ...
Read More
The capsule hotel renaissance continues unabated as 9 Hours opens up a new branch in Kanda, Tokyo, exclusively for women. Long the quirky preserve of budget travelers and eventually edged out by ...
Read More
Apparently in a move designed to compete with ANA's popular Star Wars airplanes, Japan Airlines has launched a Doraemon-themed Boeing 787. If you're a Doraemon fan in Japan, you will want to book ...
Read More
The island of Okinoshima in the Sea of Japan has been recommended for registration on the list of World Heritage sites by a preliminary UNESCO review panel. If the recommendation is finalized at a ...
Read More
East Japan Railway Co. has debuted a new luxury sleeper train to offer travelers a journey in style across northern Japan. Train Suite Shiki-shima is painted in champagne gold and departed Ueno ...
Read More
When governor Yuriko Koike came to power she quickly set about making sweeping changes from her predecessor's administration. She put the controversial move of Tsukiji Market to Toyosu on ice. She ...
Read More
If the popularity of monkey parks and hot springs is any indicator, monkeys, particularly the Japanese macaque variety, are a sure way to attract visitors to tourist destinations throughout Japan. ...
Read More

The Star Wars villain like you've never seen him before!
The Japan National Tourism Organization (JNTO) spotlights art and design-related attractions in a new travel guide 99+1 JAPAN: Traveling through Art, Design, and Architecture and an accompanying ...
Read More
Japan's Ministry of Agriculture, Forestry and Fisheries (MAFF) has recruited the virtual idol Hatsune Miku to promote Japanese food around the country. Perhaps only in Japan would you get a ...
Read More
The latest example of a regional Japan promotional video hoping to go viral is this one from Oji in Nara Prefecture, which features a flying dog. The drone-dog flies around the area, "walking in ...
Read More