Packaging Archive

• 2November 9, 2009

  Century-Old Brand Gets Makeover

  Take an old brand and a banal product. Add some simplistic, funky packaging and an interesting theme and, hey presto, …

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• 2August 25, 2009

  Premium Cornflakes, Minimalist Packaging

  I was walking through the cereal aisle in a nice big suburban Tokyo supermarket (Machida I think) and something caught …

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• 6April 27, 2009

  Japanese Packaging: Fukasawa Juice Boxes

  Product packaging in Japan is known for being wasteful at times (such as plastic-filled combini bento), but also for being …

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• 0December 16, 2008

  Salem Alaska Menthol cigarettes go cold and furry

  If Sarah Palin were a smoker, her brand of choice might just be coming from Japan now. Salem has just …

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• 0November 5, 2008

  Innovative packaging & promo – Virginia Slims Duo

  A few years back Virginia Slims kicked off the split package trend in Japanese tobacco products, making two packs out …

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