The best way to sell a foreign brand in Japan is to localize it, and this is both easier and harder when it comes to food. This is a field that offers a wealth of possibilities, but Japanese ...
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The first thing to learn about Valentine's Day in Japan is that it's only for women to give to men. The guys are supposed to reciprocate on White Day, or March 14th. Moreover, it's not just for ...
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The native Japanese religion of Shinto might well be an ancient faith, but it's rarely concerned about violating a "sacred" image. People eat and drink at shrines. And now two miko shrine maidens ...
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Still searching for that special something? Need to surprise your friends and family? Don't worry, when it comes to unique gift items, Japan has you covered. Here is our selection of the 15 ...
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Cheshire Cat, Red Queen, Mad Hatter skin-care masks
While Kyoto is usually the place in Japan best known for traditions and cultural heritage, visitors to Tokyo who want to experience this firsthand can enjoy a stay at hotel koé from February next ...
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Japanese electronic musical instrument manufacturer Roland has teamed up with Kodo, a taiko traditional drumming company, to provide the world's first electronic Japanese taiko. Although still in ...
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Somenova, a do-it-yourself dyeing workspace opening this month in Tokyo's Nihonbashi district, is as much a response to today's booming DIY movement as it is a reclamation of Japan's crafts ...
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The fundoshi revival continues now with this luxury update on the classic Japanese undergarment. Librement Kobe has created two 100% silk satin fundoshi lingerie items, one for men and one for ...
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In February, a Polish women became the first foreign female professional player of the Japanese strategic board game shogi. It's relatively rare for shogi to make the foreign-language news but the ...
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Japan is famous for its toilets. Japan is also famous for its crafts. So why not combine the two? Well, someone did. Japanese toilets are somewhat renowned for their technology ingenuity, from the ...
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It's almost time for the traditional festival of the Hinamatsuri, also known as Doll's Day or Girls' Day. This is when ornamental dolls representing the emperor and empress from the Heian period are ...
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From traditional instruments to the National Theatre mascot, you've never seen Piko Taro done quite like this. The curiously attired Piko Taro recently returned with a follow-up to his global ...
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Inspired by Japan's "beer girl" baseball match vendors
If you thought Piko Taro's "Pen-Pineapple-Apple-Pen" (PPAP) couldn't get any more "Japanese", think again. Adding to the countless numbers of adaptations and parodies already out there clogging up ...
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Japanese fashion brand Trove has created a series of what it calls Wa-Robe items ("wa" meaning Japanese). The most exciting of these are three Star Wars Hanten, coming in designs featuring Master ...
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This article by Adriana Mazza first appeared on Tokyo Cheapo. Photo by Adriana Mazza Boroichi Market: Intangible Folk Cultural Asset There’s something pretty magical about an intangible ...
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