Many Japanese fashion magazines are suffering from declining sales. To boost their economic prospects and keep creditors at bay, publishers may attempt new directions and types of content, or ...
Read More
As we begin the Reiwa era from today, May 1st, it is an ideal time to look back over the past three decades of life in Japan that comprised the Heisei period. Beauty brand Shiseido here presents ...
Read More
There are only a few more months left of the Heisei period, which will end when the current emperor abdicates and his son takes over. The era name will change to an as-yet undisclosed new one and, ...
Read More
The lingerie brand Triumph International has paid tribute to the soon-to-end Heisei period with a bra, skirt, and boots set. Various elements in the clothing reference social and cultural changes ...
Read More

Japan Trend Shop offers the most original lineup of Japanese products on the internet. From beauty gadgets to designer household items, cosmetics, food, pet products, and electronics... Something new for everyone!
The Novera is a mirror that talks to women and provides romantic companionship. The mirror, apparently only available as a prototype right now, has a sexy male voice that will compliment and chat ...
Read More
We've all heard of conveyor belt sushi (kaiten-zushi), but what about conveyor belt desserts? That's the idea behind the new all-you-can eat dessert restaurant Maison Able Cafe Ron Ron, which opens ...
Read More
Tokyo's taxis are already somewhat special in terms of at least one quirky detail: the driver opens and closes the doors for passengers from the driving seat. However, this is a wholly different ...
Read More
The prolific and award-winning photographer Nobuyoshi Araki has become one of the first major cultural figures in Japan to become embroiled in the MeToo movement. KaoRi, who was once frequently ...
Read More

Gotta catch them all! Or should that be: gotta wear them all? With the Pokemon Face Packs you can improve the quality of your skin and also transform into your favorite Pokemon monster at the same time
People in Japan and around the world have reacted with incredulity at the news that women performing emergency first aid were ordered to leave a sumo ring. The mayor of Maizuru, Ryozo Tatami, ...
Read More
Leading Japanese confectionery brand Glico has created what will surely be one of the best commercials of the year. Using 72 actresses of different ages, it charts a single woman's ...
Read More
The first tryvertising gel nail concept shop opened in Japan on December 13th. JellyNail is located in Daikanyama, the high-end retail district on the edge of Shibuya. Customers can drop in and ...
Read More
Tokujin Yoshioka has designed the packaging for a bold new line of skincare products by Japanese organic cosmetics brand THREE. Released domestically on February 21st next year, the new series, ...
Read More

These "ear pets" are mini dogs that come in two halves: one for each ear!
Karaoke continues to evolve. From wedding cosplay karaoke services to karaoke boxes combined with convenience stores, the archetypal modern Japanese leisure activity has survived so long because it ...
Read More
Last week the Japanese media was caught off-guard by the announcement that the actress Emi Takei and singer Takahiro from the pop group Exile had got married, and that Takei is ...
Read More
Japan is suffering from a phenomenon known as "umi-banare" -- literally, "moving away from the sea" -- whereby fewer and fewer people visiting Japan's beaches to take advantage of one the country's ...
Read More