Shake your Sony smartphone app to show your soccer support

Written by: William on December 6, 2012 at 11:44 am | In PRODUCT INNOVATION | No Comments

Today the FIFA Club World Cup will be kicking off here in Tokyo and Yokohama.

One of the sponsors, Sony, has a cool smartphone app that allows fans to show their support for their team in an intuitive and fun way.

With Vamos Viewing you can show and share your enthusiasm for your team while watching them live. By shaking your smartphone the app visualizes and quantifies your passion and then shares it on a network with fellow fans, creating a kind of digital stadium whether you are watching the match at home, in the bar or in the venue itself.

sony vamos viewing fifa club world cup

You can also choose your own special sounds for cheering on your team.

It actually was available last year but has now been upgraded from only being only Android to also offering iOS support, and is also available in Brazil too.

Sony has re-launched its Vamos Viewing content on the occasion of the FIFA tournament being held in Japan this year. There will be live-streamed content of former football pros watching the games and giving their personalized commentary. Plus there will be “ambassadors” for each of the countries and teams represented, who will be tweeting and encouraging ordinary users to support their team.

sony vamos viewing fifa club world cup

The FIFA Club World Cup Japan features six teams from different countries and continents, including top South American team Corinthians and Chelsea from the UK. Host Japan is represented by Sanfrecce Hiroshima. The tournament runs till December 16.

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Category: PRODUCT INNOVATION
Other categories: CULTURE, LIFESTYLE

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