Over the weekend I was lucky enough to be offered a free ticket to the “Kawaii!! Matsuri”. What is the “Kawaii!! Matsuri?” Well, it literally translates as “Cute!! Festival”. And that is exactly what it is. A celebration of Harajuku and all things adorable.

kawaii matsuri 2013 kyary pamyu pamyu

While I was quickly getting ready to zip over to Sendagaya station I wasn’t really sure what to expect. All I really knew, was that Kyary Pamyu Pamyu was performing, and that was reason enough to be going.

kawaii matsuri 2013 kyary pamyu pamyu

There were booths from stores like Spins Harajuku, FujiFilm Instapix and an NTT DoCoMo booth, live decorated by Yuka Chocomoo, giving out free, and adorable, mushroom hats to the masses of people.

kawaii matsuri 2013 kyary pamyu pamyu

Harajuku-centric magazines and shops like Kera, Zipper and Laforet had runway fashion shows on the main stage.

And what matsuri would be complete without a parade of Tokyo city mascots? They walked on stage and then unveiled the new mascot of Shibuya, who may I just say, is quite adorable.

kawaii matsuri 2013 kyary pamyu pamyu

The main draw of the event though, were the musical acts playing shows. Tempura Kidz, Sekai no Owari and, as mentioned before, the one and only Kyary Pamyu Pamyu all performed for the crowds.

kawaii matsuri 2013 kyary pamyu pamyu

Photo from fashionsnap.com

It’s no wonder Kyary Pamyu Pamyu has such incredibly dedicated fans. There is just something about her. She has this glow, an aura of charisma that emanates from her waif-like personality while she’s performing. Looking around during her show I couldn’t help but notice that everyone was singing and dancing along. It’s true what they say, to know Kyary Pamyu Pamyu is to love Kyary Pamyu Pamyu.

kawaii matsuri 2013 kyary pamyu pamyu

Photo from fashionsnap.com

The “Kawaii!! Matsuri” was an adventure into the adorable, chaotic world of Harajuku, yet in a single confined area. It was kind of intense, but very, very fun.

Related Posts

Leave a Reply

Your email address will not be published.

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <s> <strike> <strong>